What's in a Name?

July 1, 2008 - New England Surfing Journal

A large number of e-mail press releases arrive at the offices of the NEWJ every day. Recently, I found my eye naturally drawn to one with a subject line that read like a Dr. Suess story. Turns out, Jellyfish Squish, is the real deal. Jellyfish Squish is a topical anesthetic which counteracts the toxins released by nematocysts left on the skin after contact with a jellyfish tentacle. It immediately soothes the burning sensation and neutralizes all nematocysts deposited on the skin, stopping the flow of toxins and preventing toxins from being released later. With 500,000 annual stings reported in the Virginia's Chesapeake Bay area alone reported in 2007, a bottle of Jellyfish Squish may be an essential part of your sailing quiver. Learn more at www.jellyfishquish.com.

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